18-11-2015
Objective: To develop a rack to stand out in a row of electrical-, gasoline-, welding tools
Solution: Making a brand rack based on the RAF series, using company colors (orange and black). Such a solution made it possible to highlight the products in the store aisle among the bland white shelves. The advantages of this method include the fact that the cost of producing a color rack does not differ from a similar white one, while it attracts more of potential consumers’ attention by several fold.
Consumption and the necessity to increase production capacity have for a long time stimulated the market to create a lot of serial equipment. But time goes on, and now the […]
9-04-2021
Customization — the future of retail
The proper product placement in the shop works better than advertising. The company Ustor specializes in finding and manufacturing the right display systems for product layouts. These are not just […]
15-08-2019
How to choose the form and color for retail display system [shelving units, showcases, counters]
Online shopping is associated with speed and comfort. However, it still has not managed to replace physical purchases. Retailers see this kind of shopping as a competitor that cannot withstand […]
19-03-2024
Effect POP and POS Marketing Have on Customer Experience
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